A Monograph to Accompany Good to Great
Jim Collins’ answer to the question, “Can nonprofits be great?”
This brief but powerful read challenges leaders to think differently about success, impact, and mission. The biggest mistake nonprofits make, he argues, is trying to import the language of business in places where it doesn’t fit. Every leadership team I know would benefit from rereading the section on the “Hedgehog Concept” annually.
